The Struts Tour Campaign

The Struts “One Night Only” Tour Campaign.

This is a project I worked on to create a fictional tour campaign for my favorite band The Struts. For this project, I was asked to create a tour poster, an album cover (front and back), an exterior bus advertisement, and an animated Snapchat gif.

For the poster, I used an image of the lead vocalist Luke Spiller, added glitter confetti, and used the logo of the band that I pulled from their website. The dates listed on the poster are from their real tour with Foo Fighters. For the album cover, I searched through their Instagram page and found an image of them on stage in front of a large crowd. I edited the colors to give it a summer feel and once again used their logo. I listed the songs on the back of the album as those from their first album Everybody Wants, and included the fictitious tour’s headlining song “One Night Only.” For the exterior bus advertisement, I found another image of the band in front of a crowd and overlaid the Union Jack onto the band members to represent their home. I used the same logo throughout this project, and included it in the bus advertisement. The animated Snapchat gif is a compilation of photos of the band performing on stage in front of a crowd, taken from their Instagram page.

All original logos and images belong to and are taken by The Struts. I only edited the images to create a new design.

The Struts Tour Poster.

The Struts Album Cover.

The Struts Album Back.

The Struts Exterior Bus Advertisement.

 

The Struts Animated Snapchat Gif.

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